https://www.jesscat.design/about-me daily 0.75 2025-12-08 https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/d3042afb-11c9-42c0-bb04-1c7cb29d55bd/About+Me+Photo_2.png https://www.jesscat.design/photography daily 0.75 2025-09-03 https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/7e9a6e31-ec87-4985-a5e1-59cee59adfee/Newport+Beach_1.png Photography https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/73e358e6-7525-4630-9067-ab2a02de7922/DC+Bulletin+Building.png Photography https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/039b2652-bc77-48ec-b40d-a6afab777765/Pittsburgh_2.png Photography https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/cc253350-4546-4bbb-a653-ff06706055c9/Pittsburgh_1.png Photography https://www.jesscat.design/design daily 0.75 2025-09-03 https://www.jesscat.design/design/vans-metaphor-advertisement monthly 0.5 2022-03-25 https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/75e8521d-bae8-423e-ad3d-3fa54bd1bb9c/Vans+Metaphor+Ad+Concept.png Designs - Vans Metaphor Advertisement https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/2410b2c4-07d7-478c-bba7-30e4df19731e/Vans_Love+Mockup.png Designs - Vans Metaphor Advertisement https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/3745b2a5-d0d8-4996-844d-3541cb22f145/Mock+Up_Vans_Instagram+Ad.png Designs - Vans Metaphor Advertisement https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/712ee6ad-6e4b-4e53-b6ed-36ac9ad94d61/Vans_Happy.png Designs - Vans Metaphor Advertisement https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/8259fb97-e8c5-4f1b-8e71-c944929b27b9/Vans_In+Love.png Designs - Vans Metaphor Advertisement https://www.jesscat.design/design/lush-scented-nail-polish-concept monthly 0.5 2022-03-25 https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/3f257d6b-fb62-4f48-9338-1e6659b1d4ef/Search+Result.png Designs - Lush Scented Nail Polish Concept - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/fae31be4-3a9d-4279-99a7-a0a9d63d6226/Checkout.png Designs - Lush Scented Nail Polish Concept - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/f5524c34-9c41-468e-bb11-be67424a331f/Order+Confirmation.png Designs - Lush Scented Nail Polish Concept - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/809e8a45-6f2e-45f9-99aa-9e53fbca085e/LUSH_Mid+Fi+with+Some+Branding.png Designs - Lush Scented Nail Polish Concept - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/1eb8c675-5157-4eaa-8294-63d19e29784d/Lush_Finalized+Sitemap_2.png Designs - Lush Scented Nail Polish Concept - Lush Scented Nail Polish Sitemap The sitemap was used to help conceptualize the nail polish website layout. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/e9499290-44d3-46ac-b699-aa7593c60e9b/Confirmation+Overlay.png Designs - Lush Scented Nail Polish Concept - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/3e3ee55e-c1e5-49fd-8cf9-0e0ad05defb0/1_HW8_Computer+Mid-Fi_Wireframe_Screen+Shot+copy.png Designs - Lush Scented Nail Polish Concept - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/458ba2dd-96c1-4a2e-b6cd-6586e8e2ff2b/Lush+Portfolio+Front+Page.png Designs - Lush Scented Nail Polish Concept - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/69b7be7d-9293-491d-964b-2aa264d3d713/Profile+View.png Designs - Lush Scented Nail Polish Concept https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/a4252668-cc0f-45fd-9635-b30d342bb9d3/Shopping+Bag.png Designs - Lush Scented Nail Polish Concept - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/767aa930-c3ff-4284-99ab-cbd2c58b07e8/Payment+Information-Credit+Card.png Designs - Lush Scented Nail Polish Concept - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/03d1bf45-6e0d-4058-b58b-4d39d11ed5f5/Scented+Nail+Polish+Basic_Low+Fi_User+Flow.png Designs - Lush Scented Nail Polish Concept - Low Fidelity Wireframe The low fidelity wireframe is connected prior to adding branding and prototyping in XD. Connecting the wireframe on paper and in Adobe Illustrator allows for quick and cheap way to test to see if a design works, while still generating new ideas along the way. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/a808aa97-31d7-47c8-8b39-1e7deedbf0fe/Lush_Single+Page_Final+Computer+High-Fidelity+Comp.png Designs - Lush Scented Nail Polish Concept - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/07b0d888-9544-48c1-8bf6-748029221033/Lush+Branding+Package.png Designs - Lush Scented Nail Polish Concept https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/8d92eaf9-d525-436d-99a1-5a86e760b962/Lush+Branding+Package2.png Designs - Lush Scented Nail Polish Concept https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/061dd76e-34d9-43d7-beed-e0f1954e31a2/Lush+Branding+Package3.png Designs - Lush Scented Nail Polish Concept https://www.jesscat.design/design/havoc-fest monthly 0.5 2022-03-25 https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/812ef885-57bc-48f3-aa53-98d6e672e48e/HAVOC+Fest_Main+Stage+Entrance_Final_v2_3.png Designs - 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HAVOC Fest https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/eb960714-3899-4e65-a65d-5f9ae650ed1c/HAVOC+Fest_Mood+Board.png Designs - HAVOC Fest https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/f792030b-c931-4475-b75d-6f60652fbc9f/HAVOC+Tank+Top+Front_Final.png Designs - HAVOC Fest https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/a0364070-4f3e-4a4e-aeef-fc619503bde7/HAVOC+Tank+Top+Front_Final.png Designs - HAVOC Fest https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/b4d72cca-d8d2-4c06-9a05-5138d53b4529/HAVOC+Beer+Glass_Bottle.png Designs - HAVOC Fest https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/8a083392-3f33-4043-aab6-40a7ada15a48/HAVOC+Snapback+Hat_Final+Front.png Designs - HAVOC Fest https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/b570e5f1-776e-422a-b2d4-c4f01febc52f/HAVOC+Snapback+Hat_Final.png Designs - HAVOC Fest https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/10d79ef3-70c6-4f0b-a61d-2fbc67d9c405/HAVOC+Snapback+Hat+Back_Final.png Designs - 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Women of Metal Zine https://www.jesscat.design/design/establishing-a-typeface monthly 0.5 2025-09-03 https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/e625af1a-cb4c-470c-9a35-c376d707cde7/Grid+Sketched+for+Portfolio.png Designs - Establishing a Typeface https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/69db4838-e0fc-4d74-b9ca-880647656ca7/Image_Palm+Tree_2.jpeg Designs - Establishing a Typeface https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/1584cc38-0c55-4c6f-9a3d-5fc3aa9d3597/Establish+A+Typeface3.png Designs - Establishing a Typeface https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/9acdd4e6-65cf-4f98-8d2e-5f39f32050eb/Image_Palm+Tree_1.jpeg Designs - Establishing a Typeface https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/2c22632c-965e-437a-bd2b-ecfa1fd5c29a/Establish+A+Typeface4.png Designs - Establishing a Typeface https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/1728d434-6516-4c3d-8397-9b6a0d480540/Establish+A+Typeface5.png Designs - Establishing a Typeface https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/fc5e60d2-c346-4335-ab4e-93f5b617b77e/Establish+A+Typeface6.png Designs - Establishing a Typeface https://www.jesscat.design/design/qr-cars monthly 0.5 2022-04-04 https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/cc76f773-4255-4369-bec2-475984e1efc7/Research+Report+for+Portfolio_QR+Cars.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/b5f59659-1736-4488-8857-7585918ed786/Research+Report+for+Portfolio_QR+Cars2.png Designs - QR Cars - “The Ask” was to holistically recontextualize the car buying. Here we started to discover the pain points and set aside our own bias. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/4edf4e43-a6b3-4cf1-9976-ce331c8c6c8f/Research+Report+for+Portfolio_QR+Cars7.png Designs - QR Cars - We came together to formulate “How Might We” questions; how might we better understand what our customers want and move it the most advantageous direction. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/f7ddccd4-469a-4da8-8ffd-c226bfae4c8e/Research+Report+for+Portfolio_QR+Cars10.png Designs - QR Cars - Let’s really try to understand our customer and salesperson. Our team used multiple research methods to really see, in depth, the whole picture and start to focus in on the needs of our customer/salesperson. Personas and customer/salesperson journey maps were made. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/e5e99702-eb66-4536-bed1-967696f030e9/Research+Report+for+Portfolio_QR+Cars19.png Designs - QR Cars - We wanted to learn for the pain points found during research and try to find the overarching commonality between everyone, on both the buy and sales side. We also wanted to find “outside of the box” solutions. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/9f460d3e-149e-4b42-9074-c4a8280cd760/Research+Report+for+Portfolio_QR+Cars21.png Designs - QR Cars - Discovering pain points helped us to see opportunities for a solution. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/db9d2b22-45cf-4c85-9ca2-f959abf39af2/Research+Report+for+Portfolio_QR+Cars23.png Designs - QR Cars - The service blue print, hierarchy, and ecosystem diagram helped layout all the steps and interactions between the buyer and sales. Better visualization helped us to see interactions and continue to brainstorm ideas. Agile process! Please see the “Appendix” for all supporting documents. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/4723194b-7189-41bf-8bb8-9737e7600b1c/Research+Report+for+Portfolio_QR+Cars26.png Designs - QR Cars - A few trends noticed along the way… https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/0c6c2eb5-d830-4d06-8053-e67aa9e761e7/Research+Report+for+Portfolio_QR+Cars28.png Designs - QR Cars - Lets workshop and come up with some solid ideas on how we really want to move forward. Our team used 5 whys, 10 plus 10, How might we, Brainstorming, Brainwriting, and a Quick Voting Method. We used everything we learned through research and performed these exercises. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/2999ca69-6c91-431d-9c02-f21f214e63a3/Research+Report+for+Portfolio_QR+Cars36.png Designs - QR Cars - Each team member came up with two ideas to move forward. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/3662c07d-901a-455c-b084-fd9f1bd3d89e/Research+Report+for+Portfolio_QR+Cars49.png Designs - QR Cars - The final prototype of our idea layout in a storyboard with click through app prototype. Not only was I a key member in all research and workshopping, I also created all visual design elements, UI design/click through prototype in Figma, and came up with the QR Cars name and visual identity, and managed our team’s Trello kanban board. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/e7482a55-2d15-4b57-bd25-9fcd151ef860/Research+Report+for+Portfolio_QR+Cars59.png Designs - QR Cars - All the supporting documents for the entire project, start to finish. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/a14eab99-96d5-4710-91ca-fd9d4dd344cc/Research+Report+for+Portfolio_QR+Cars37.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/ad9c56d7-e027-40f1-b09d-543de88cc52d/Research+Report+for+Portfolio_QR+Cars50.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/fcd62e76-bf1d-4d6b-aa79-4739240ca117/Research+Report+for+Portfolio_QR+Cars20.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/2218eabb-04d8-4f9d-908e-762edc27474e/Research+Report+for+Portfolio_QR+Cars29.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/939ce63c-391d-404c-a437-8816f5d0f3e6/Research+Report+for+Portfolio_QR+Cars38.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/b0a070d9-b3ef-4f9c-aaad-f66625b3cb7f/Research+Report+for+Portfolio_QR+Cars51.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/96fe85b4-ce67-43d5-9f9c-5b0c32a36328/Research+Report+for+Portfolio_QR+Cars61.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/700924e0-39a2-403c-b270-bf5af06ed8d2/Research+Report+for+Portfolio_QR+Cars4.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/38dd64f7-5eeb-42df-a47f-f47c3121768c/Research+Report+for+Portfolio_QR+Cars9.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/a5f95253-f039-4318-9940-40823700ddde/Research+Report+for+Portfolio_QR+Cars8.png Designs - 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QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/ec5f671c-05e4-46e2-8989-74379873a48b/Research+Report+for+Portfolio_QR+Cars72.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/0eca3398-1294-4418-8f19-1f3e0d85f1ec/Research+Report+for+Portfolio_QR+Cars73.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/d65f394e-d644-4acb-b71f-15a19af5bd1f/Research+Report+for+Portfolio_QR+Cars74.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/24ffda74-aee0-447a-aaba-d64d9a1c2e9d/Research+Report+for+Portfolio_QR+Cars35.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/8f3f6402-4278-491d-8cb5-b7e198bc9444/Research+Report+for+Portfolio_QR+Cars75.png Designs - QR Cars https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/81be8574-64ed-4d78-bcd9-88f2b3c76e98/Research+Report+for+Portfolio_QR+Cars76.png Designs - QR Cars https://www.jesscat.design/design/expression-album monthly 0.5 2022-03-24 https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/993f2151-0875-4424-9552-a03f7a420deb/Expression+Vinyl+Record.png Designs - Expression Album https://www.jesscat.design/design/moto-trails monthly 0.5 2022-03-24 https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/f7315eed-16e6-408d-8796-cd16adc3b937/Moto+Trails+Portfolio_Final+Project+Stakeholder+Presentation_v2.png Designs - Moto Trails - Created with the dirt bike rider for the dirt bike rider. First off, what does the user need? I wanted to understand the needs and pain points first. Initial interviews were conducted and a persona amalgamation of the interviewees, app map, and user flow were created to better visualize our target audience. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/ea3451a3-886c-4be3-9139-912b0a768d10/Moto+Trails+Portfolio_Final+Project+Stakeholder+Presentation_v29.png Designs - Moto Trails - Mobile-First Design; starting with sketches to do quick brainstorming and get some ideas down on paper. Paper sketches are inexpensive and a great way to quickly change from one idea to the next with out wasting too much time in this initial phase. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/fe639514-6c9a-434d-af43-251f668ef2a2/Moto+Trails+Portfolio_Final+Project+Stakeholder+Presentation_v213.png Designs - Moto Trails - Once a solid idea was developed, annotations are added to start coordinating what will be needed once the entire idea is created and passed to development. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/c864db8a-614e-4e2b-ae7c-79e65c87505c/Moto+Trails+Portfolio_Final+Project+Stakeholder+Presentation_v217.png Designs - Moto Trails - Some branding is incorporated for visualization. Not too much branding was incorporated at this point, but enough to get a better sense of what the app might look like. Feature prioritization and card sorting were also accomplished at this step in the process. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/efbdf053-2543-42a6-bd73-096ff441cf79/Moto+Trails+Portfolio_Final+Project+Stakeholder+Presentation_v224.png Designs - Moto Trails - A higher fidelity mockup was used to do further testing with avid dirt bike riders and trail users. A rainbow chart was created to better visualize the input for further iteration. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/c9e2d961-f47e-4962-b7e1-75a8d5cbc7b0/Moto+Trails+Portfolio_Final+Project+Stakeholder+Presentation_v229.png Designs - Moto Trails - The final product with outcomes and lessons learned. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/348a2ed7-6319-419d-9324-45a9eaacf6e1/Moto+Trails+Portfolio_Final+Project+Stakeholder+Presentation_v233.png Designs - Moto Trails - Created in Figma with microinteractions for better development handoff. https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/eceeaa84-d6d9-44d1-b71c-a5d8510c13fd/Moto+Trails_All+Screens.png Designs - Moto Trails https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/7b29b0a3-919f-4ddf-a125-e95ded220f81/Moto+Trails+Portfolio_Final+Project+Stakeholder+Presentation_v24.png Designs - Moto Trails https://images.squarespace-cdn.com/content/v1/623a1934e83d4d358bf0af4c/3e6f3ea9-695c-4f98-a512-9beade1546d4/Moto+Trails+Portfolio_Final+Project+Stakeholder+Presentation_v210.png Designs - 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